Finding and seizing opportunity where most won’t.
Inventing new products and brands, from idea to launch.
Innovating to actually elevate the human experience.

Edge City Expedition Company was founded in a college dorm in 1999 by Kyle Bunch. After starting his first company at 16, he and his co-founders launched Edge City Online, a college-focused ISP, out of a dorm room. Under his leadership, Edge City has helped build multiple billion-dollar businesses, launched hundreds of new products, introduced the concept of measuring social influence, brought AI to the marine industry, and built an annual sports industry event attended by thousands.

Today, Edge City consults with the world’s leading brands, invests in everything from sports and robotics to movie studios and breweries. You can read Kyle’s notes about culture, business, technology, and next-order effects at The Preview


“Always comes the moment when it’s time to take the Prankster circus further on toward Edge City. And always at that point some good souls are startled: Hey, wait!

He can remember them all, people who thought he was great so long as his fantasy coincided with theirs. But every time he pushed on further—and he always pushed on further—they became confused and resentful.”

Tom Wolfe, Electric Kool-Aid Acid Test